BRANDING
Aroma is a design project that embodies the essence of an authentic French bakery through its artisanal products and processes. Its minimalist and linear style conveys the elegance and authenticity of the premium bakery complemented by the strategic use of color to highlight the superior quality and its artisanal products. Every detail of the Aroma’s visual identity tells the story of the meticulous selection of ingredients and precise preparation, uniting tradition with a contemporary vision of French bakery excellence. The name aroma evokes the sensorial experience of its products, with a delicious artisanal aroma that resonates with the nostalgic charm of French bakeries.
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